Most people tend not to consider fences until they require one. As for their requirements, the most important would be that it is strong, reliable, and built for a long service life. Jason Lau is in the best position to know this. Fences, as structures, have always been part of his life as he has known the industry all his life as the bedrock of his family’s business for the last three generations. He has grown seeing his father and grandfather put in the hard work while learning the traits that make a quality fence and, most importantly, how to keep a business going. But as he stepped into the industry himself, he too noticed how much change had come. Customers wanted more—quicker service, better communication, and a smoother experience. That’s what prompted him to start Fence Empire LLC, where he’s keeping the quality his family built its name on while making the process easier, faster, and more customer-friendly.

From Family Business to Discovering His Own Path

Jason was not planning on any upheaval—not now and maybe not ever. Growing up, he always knew the fencing business inside out; the family had been in it for generations, and quality craftsmanship was second nature. But now that he has stepped into professional life, he realizes: what worked for his grandfather’s generation cannot be generalized in today’s fast-paced industry.

To widen his perspective, Jason spent some time at a state-owned foreign trade company. That’s where he got a front-row seat on global supply chains and customer demands, but most importantly, the inefficiencies that held businesses back. “I saw how small delays in communication could turn into big problems,” he shares. That thought stuck with him. If he ever attempted to do an act, speed and reliability would have to be among the main tenets.

Constructing Fence Empire

When Jason launched Fence Empire LLC, he was thinking not just in terms of selling fences but also about how to streamline the entire process. He had seen too many businesses stagnate in the old ways, keeping customers waiting with slow responses and too few choices. He wanted to eliminate that. Everything at Fence Empire would revolve around efficiency. Whether it was aiding customers in leading their fencing options or ensuring seamless logistics, simplicity and smoothness were key. “People don’t want to chase suppliers or deal with long wait times. They just want a solid product without the headache,” Jason explains. That’s why he laid such importance on streamlined operations and fast, clear communication—something he learned was lacking in the industry.

Finding the Gaps, Solving the Issues

Jason has been raised knowing fences. But the harsh reality of international trade made him realize how different it was from what his family does—with all the frustrations from customers. Delays, miscommunications, suppliers that took forever to respond. It was not about the product; it was about the experience. And it did not work.

It was around that time that the idea started forming. “I saw how businesses struggled just because they couldn’t get the right information at the right time,” states Jason. He said if he would ever build something himself, it would not be only about selling but rather about ensuring the whole experience was smooth, fast, and easy for customers who had no time to waste.

Fence Empire: Created for Today’s Clients

Fence Empire LLC was never about reinventing the wheel but about fixing what was broken. Jason took everything that he had learned—not just from the family business but also through global trade—and built a company that truly listened to what customers needed. Gone were the long waits. Gone was the tiring back-and-forth. Just sheer quality fencing with a hassle-free process.

“People don’t buy fences every day. And they just want it to be easy,” Jason explains. That has been the goal since day one, ensuring the customer gets the right product, the right service, and no unnecessary complications, no matter whether they need just one fence or a large-scale order.

Balancing Growth with the Basics in the Business

As Fence Empire grew, Jason had one rule—quality, clear communication, and a strong focus on customer needs would always remain the priority. He had seen too many companies lose sight of what made them great, and he refused to join that list.

“Growing up does not mean losing what people actually trusted you for in the first place,” he says. The approach remains the same whether it’s a large contractor or just an individual homeowner—simple and always meeting customer needs. That mindset has enabled Fence Empire to grow not only in numbers but, above all, in reputation.

Success Without Complication

For Jason, success doesn’t mean chasing trends or flashy marketing. Instead, it’s about doing things right, doing them consistently, and ensuring customers keep coming back. That is why Fence Empire has built a reputation for how it does business, not just for its products.

According to Jason, success has never been about just making sales; it has been about building something that lasts—something that people trust. He has seen firsthand how a strong reputation can carry a business through generations, and that’s exactly what he is working toward with Fence Empire.

“Profit matters, of course, but it’s the trust you build that really keeps a business going,” he says. Whether it’s suppliers, customers, or employees, Jason believes that long-term success comes down to relationships. And in an industry where reliability is everything, that trust makes all the difference.

Keeping It Simple, Keeping It Strong

Like all business ventures, Jason is focused on keeping his approach simple, reliable, and ever-improving as the company grows. He isn’t trying to reinvent fencing; he’s making sure the process works better for the people who need it.

Fence Empire is expanding, reaching more clients, and streamlining operations even further. But at its core, the goal remains unchanged: deliver quality, make things easy, and never lose sight of what matters most. Because at the end of the day, a good fence should do exactly what it is built for—stand strong and not make things complicated.

“At the end of the day, people remember how easy—or how difficult—you made things for them,” Jason points out. And that’s exactly the point—not to sell fences but to make it so smooth that customers don’t have to think twice about coming back.